The League Table of Football Kit Manufacturers

In football success often comes in waves and cycles. For example, the 1990’s saw Manchester United dominate the Premier League whilst Barcelona won La Liga 6 out of the 10 years. Examine the history books, and an all-time league table can be created to reflect the clubs that consistently come out on top, plus those interesting anomalies.

Curious to see if any common denominators could be found among successful clubs, we realised that there are some patterns when it comes to kit manufacturers. So, we’ve analysed the last 10 football seasons and noted the brands responsible for kits of winning clubs across the top 5 football leagues in Europe, plus the Europa League and Champions League.

The results make for interesting reading. See the respective football kit league tables below, with the key underneath.

(Click here for a bigger version)

Key findings are:

1. Out of the 70 competition winners, NIKE manufactured the kit for 51.4% and are the clear leaders. Adidas come in 2nd place with a 28.5% share.

2. Puma and Umbro are joint 3rd in the overall standings, with 5.7% each. They have tended to produce the kit for teams that are not traditionally considered as challengers/champions. For example, Leicester City in the Premier League, VfB Stuttgart in the Bundesliga, plus Bordeaux and Lille in Ligue 1.

3. Sevilla FC have had an unusual, and outstanding, period of sustained success in the Europa League, but they are also prone to changing their kit supplier! Their 4 competition wins in the last 10 years have come under 3 different manufacturers, and the competition is the most eclectic overall.

4. The Champions League results reflect the dominance of NIKE and Adidas in the market, as they’ve produced the kit for 5 winners each.

5. The Premier League, Bundesliga and Ligue 1 had the widest variety of winning clubs, and this led to them also having the greater range of kit manufacturers.

6. The Bundesliga is the one competition where NIKE are not prominent, with only 1 winner in the past 10 years, in that time Kappa produced the kit for the 2 title wins of Borussia Dortmund.

Source

wow this is very interesting info! Thanks for sharing

I thought Adidas we're leaders in football world :)

Out of the 70 competition winners, NIKE manufactured the kit for 51.4% and are the clear leaders.

thats crazy!

great read

adidas is german right? I guess it makes sense they dominate in the bundesliga and not nike

Suprised to see Nike is going so strong but it make sense, they are in contract with so many big team like the Manchesters, PSG, Barca, Atletico Madrid and even Juventus.